Rollbit is an online sportsbook that has made sizeable waves in the Internet gambling landscape through its NFT marketplace and trading options. Operated by Bull Gaming and established in 2020, it is now raking in more than three dozen million dollars in revenues per month. Thanks to its slick interface, live streams, no payment limits, and various crypto features, it has amassed a sizeable user pool that enjoy gaming fun in this platform’s casino lobby and sports betting in its BETBY sportsbook. Here, like we did with Stake and BC.Game, we tell you who Rollbit is paying to get the word out about this hub to the masses.
Southampton F.C.
The Saints are Southampton’s biggest football pride. There is no doubt about that, and they play their games at St Mary, South-East England’s most sizeable stadium. They re-entered the English Premier League in the 2024/25 season after getting promotion to it via an EFL Championship play-off. Southampton F.C.’s main rival is Portsmouth due to its maritime history and geographic proximity. The Saints’ most notable English football achievements are this club partaking in the finals of the League and the F.A. Cup, playing in the first in 1979 and 2003 in the second.
In the summer of 2024, Southampton F.C. announced that it would have Rollbit as its new front-of-shirt sponsor, even in light of the incoming gambling kit ban coming to the EPL in 2026. Rollbit replaced Sportsbet.io on the team’s jersey’s prime-time real estate spot, which is another crypto gambling site we have reviewed. Greg Baker, Southampton’s Chief Revenue Officer, expressed excitement over this deal, noting that Rollbit is an innovator and the club teaming up with this brand will lead to blending sports and novel technology like never before. Sam Norman.
The collaboration between these two sides happened amidst various other Premier League clubs getting into bets with gambling firms. Examples of this include Aston Vila, Crystal Palace, and Leicester City, which are getting betting partners like Net88, Betano, and our favorite, BC.Game. Rollbit aims to expand its global presence by working with a respectable EPL club, and the Saints’ 2024/25 kits will come from Puma, with who the team struck a multi-year deal. This famous equipment supplier replaces Hummel as the club’s official one, which is a German-founded Danish manufacturing sportswear company.
SSC Napoli
In September 2023, one of Italy’s most storied football clubs, SSC Napoli, announced that it has entered into what it called a groundbreaking partnership with Rollbit, aiming to boost community interactions and fan engagements between two dynamic entities.
Footie fans may know that the SSC in SSC Napoli stands for Società Sportiva Calcio and that this is a team from the city of Naples, one formed in 1926. It has a reputation for being a club with some of the most ardent fans in Italy, usually ranking high in terms of Serie A attendance figures. Its stadium bares the name Stadio Diego Armando Maradona, in honor of Argentina’s superstar Diego Maradona, one of football’s biggest legends, who played for Naploi from 1984 to 1991, where he moved from Barcelona for a fee of £6.9 million.
Rollbit became SSC Napoli’s official European betting partner, starting in the 2023/24 Serie A season, and pre the agreed-upon terms, its should assume this role until the end of the 2024/25 season. This two year contract came after Napoli’s first Serie A trophy after more than three decades. Their last one is 1990, when Maradona was still playing for the team.
The previously mentioned Sam Norman added in a press release announcing this sponsorship that it came at the perfect time, as Napoli was riding its highest high in years, and Rollbit was getting set for global expansion. Hence, the couple’s ambitions to be the best in their fields aligned, and hopefully, their future successes will also sync.
Rollbit’s branding appeared on Napoli’s pitch-side boards during the club’s matches in European competitions through this agreement. Sadly, that will not be the case in the current season, because Napoli had a horrible 2023/24, finishing tenth in the league. It is worth pointing out that SSC Napoli also works with Betsson Group’s StarCasino Sport, the club’s Official Infotainment Partner. Rollbit’s collaborations try to merge the passionate fanbases of these two brands through matchday giveaways, merchandise offers, different types of promos, and much more, with the pair trying to capitalize on commercial opportunities in the sports betting sector.
FaZe Clan
Those not into eSports probably have no idea who Faze Clan is or why they’re joining Rollbit’s sponsorship fold, which is essential. So, for those readers, we will give a bit of background on this organization in the same way we run down Southampton F.C.’s and SSC Napoli’s histories.
FaZe, or FaZe Clan, is a Los Angeles-based organization founded in May 2010. It is an eSports collective that started as FaZe Sniping and was originally a Call of Duty clan. Today, FaZe has players competing in a wide range of games, including Valorant, Fortnite, PUBG, Super Smash Bros, Rainbow Six Siege, Halo Infinite, and Ultimate. In October 2023, its parent company was bought out by technology, information, and media company GameSquare.
In late August 2024, FaZe expanded its already established multi-year, multi-million-dollar sponsorship with Rollbit, which began in January of 2024. The team-up primarily focuses on FaZe Clan’s Counter-Strike team, and it strives to enhance Rollbit’s visibility in the eSports community, especially outside the U.S. Backed by famed investors such as Jerry Jones, the owner of the NFL franchise – the Dallas Cowboys, GameSquare has prioritized integrating FaZe Clan, divesting noncore assets, and leveraging proprietary media assets en route to further expansion of this eSports asset.
For the second quarter of 2024, GameSquare has reported a 24% revenue jump. So, few analysts doubt it will stop growing and fail to engage younger audiences. It too has been very proactive in securing novel partnerships. In our eyes, the main ones worth mentioning that this entity has struck recently are deals with the likes of Topgolf, 5-hour ENERGY and Dairy MAX.
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